When your ambition and purpose is equally relevant to your private and professional life, it can unlock incredible value. This is what we believe.
As coffee lovers and residents in Thailand we wanted to practice what we preach and our coffee project does just that.
We are working with a number of coffee farmers, Akha tribespeople and buyers in Northern Thailand on a shared project to identify a more ethical, profitable business model for sustainable coffee production.
We believe that we can create a pro-social, pro-business enterprise by lending our experience in economics, development and marketing, bringing together and co-creating a more sustainable coffee value chain, whilst enjoying some fine arabica coffee!
We also leverage this project with our clients, as a field-trip or case study to demonstrate the value of doing well by doing good.